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66% of You Are Accelerating Sales Hiring in 2025 | SaaStr

So will AI eliminate the need for more sales reps?  Maybe.  Maybe.  But not today at least 66% of you are hiring even more reps in 2025 than 2024, and only 22% are slowing down sales hiring. In 2024,...

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The Year Algorithms Learn to Act by @ttunguz

In the bustling tech campuses of 2024, the age of passive AI – systems that merely respond to our queries – is giving way to something far more profound: the era of AI agents. As we look to 2025, we’re...

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Dear SaaStr: What Percentage Do Commissioned Salespeople Earn on Gross Sales...

Dear SaaStr: What percentage do commissioned salespeople earn on gross sale or profit? It’s amazing to me that across so many industries, 20% of revenues or profit (yes, very different, but depending...

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Implementing AI in Your Marketing Tech Stack — Tips and Tricks You Need to Know

Long before ChatGPT, I worked with clients who used AI and machine learning to speed up data analysis at scale. Their enthusiasm about AI’s ability to improve everything from business operations to AI...

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HubSpot for Startups: Is it Worth It?

As a startup founder, you’re not just building a business – you’re crafting a vision, disrupting the status quo, and striving to make a mark in the world. But let’s face it: building a startup isn’t...

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The New Way to Grow: Why Traditional SEO is Dead and What’s Next

In Q3 2024, we witnessed a telling shift in our lead generation: two prospects for our agency came through AI search agents like Perplexity and ChatGPT, and one through a review site called Clutch. In...

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Advertising Metrics: How to Track Impact for Sustainable Business Growth

Return on ad spend (ROAS) has become the default metric for many marketing teams. It’s clean, precise, and makes CFOs happy. Spend X dollars, get Y dollars back. Simple … right? Not quite. Here’s the...

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Should We Still Do 1-on-1s in 2025? 93% of You Say “Yes” | SaaStr

For me at least, 1-on-1s are still valuable But two things are clear: If there are any that don’t provide value, just don’t do them. No need to do them with every report. And if there are any you...

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“The Three Months of Strong Growth” Rule in Raising Venture Capital | SaaStr

So to raise seed and post-seed money from VCs, you need to show traction. What’s that?  Roughly: Before $1m ARR, growing 10%-15% a month Around $1m ARR, growing 8%-10% a month or so Around $10m ARR,...

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Global Payment Solution | Payment Management Software | Paddle

Limit revenue loss with our smart payments platform Our in-house team continually optimizes your payment management processes so you can spend time on your product. Localized payment methods Smart...

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There May Be No One Left to Care About Inclusion But You | SaaStr

So at the end of SaaStr Annual this year, I shared a bunch of statistics and metrics.  Including one where, for the first time ever, we came up short: We missed our inclusion goal for the first time...

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HubSpot’s Senior Director of Global Growth on Embracing AI, Diversifying...

“Just GPT it” is all the rage right now. (Okay, okay. It hasn’t caught on just yet. But my Uber driver said it, and I hope it sticks.)  But our marketing leader this week isn’t sweating it. She doesn’t...

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Dear SaaStr: What’s the #1 Most Important Thing To Look For In Your First...

Dear SaaStr: What’s the #1 Most Important Thing To Look For In Your First Sales Rep? The #1 most important criterion for your first 2 reps is: would you buy from her?  For real? Would you truly, 100%,...

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How Internal Marketing Helps You Build a Strong Brand From the Inside Out...

As an ‘external’ marketer, I have to say that I hadn’t given much thought to internal marketing until I started writing this article. My first thought was … that’s not my job. But the more I dug into...

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5 Interesting Learnings from Zoom at $4.7 Billion in ARR | SaaStr

So Zoom has entered its mature stage, but it’s also now rebooting itself.  It’s dropped “Video” from its name as it has gone communications and AI-first: $4.7B ARR 3.6% Growth Overall Very, very...

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Softbank Makes $7.7 Billion in Profit Last Quarter Alone. IPOs are Starting...

So there are a lot of things we’ve made fun of a bit since the 2021 bubble burst, from how weak many unicorns were, to how crazy the strategies of Tiger Global and Softbank were during that boom. But...

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Dear SaaStr: Do VCs Favor Investing in Psychopaths? | SaaStr

Dear SaaStr: Do VCs Favor Investing in Psychopaths? Of course not, not intentionally.   But … Sort of, unintentionally.  VCs have to invest in simply crazy founders.  “Good” crazy.  Crazy folks who...

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How to Plan and Execute SaaS Go-to-Market Strategy

Ever wondered how software companies seem to appear out of nowhere and suddenly dominate the market? The secret lies in their go-to-market (GTM) strategy. Whether you’re new to the software world or...

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Dear SaaStr: Why Are Pricing Tiers So Effective? | SaaStr

Dear SaaStr: Why Are Pricing Tiers So Effective? I’m no pricing psychologist or true expert, but a few learnings: Buyers like a >few< choices. Not too many, but 1 or 2. It empowers them. In...

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50 SaaS Metrics You Should Track for Growth in 2025

SaaS metrics provide answers to important questions: how can we increase customer acquisition? How profitable are our customers? What do we need to do before we pitch our next funding round? But the...

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